نوع مقاله : علمی ـ پژوهشی
نویسندگان
1 دانشجوی دکتری، گروه ارتباطات، واحد میبد، دانشگاه آزاد اسلامی، میبد، ایران
2 استادیار، گروه ارتباطات، واحد میبد، دانشگاه آزاد اسلامی، میبد، ایران
3 استادیار، گروه آمار، واحد میبد، دانشگاه آزاد اسلامی، میبد، ایران
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
The development of modern communication technologies has played an important role in improving the quality of urban services. Considering the importance of attention and the need to promote social activities, it is of particular importance to examine the level of utilization of these technologies in passenger terminals in Tehran. The purpose of this presentation was to present a model of utilization of modern communication with information technology research and social place-making in passenger terminals in Tehran based on foundation data. The present study is of an applied-developmental purpose and is descriptive in terms of theoretical collection and mixed (qualitative and quantitative) in terms of the nature of the data. This study consists of two parts, one qualitative and the other quantitative. The selection of individuals in the qualitative part was carried out by purposive sampling with at least 10 years of registration in passenger terminals.Sampling was carried out with the participation of 18 experts and specialists. In the quantitative part, data from 136 questionnaires were analyzed using the partial least squares (PLS) method. The findings showed that the model of technology utilization includes technologies including documents and social capacity building with causal conditions (external environmental pressures, internal needs and operational challenges, macro policies and guidelines), contextual conditions (technical and infrastructure, human and cultural hospitals, legal-toll road cases), technological-communication, customer-oriented strategies and service delivery strategies and social participation), messages including (operational and functional consequences, economic-financial messages, social-organizational messages, messages-Organizational, macro and strategic consequences).
کلیدواژهها [English]
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