Document Type : The Quarterly Jornal
Authors
1
. Culture and Communication, Faculty of Communication and Media Studies, Central Tehran Branch, Islamic Azad University, Tehran, Iran.
2
. Professor, Educational Psychology Department, Faculty of Psychology and Educational Sciences, Allameh Tabatabaei University, Tehran, Iran (corresponding author).
3
Assistant Professor, Faculty of Communication and Media Studies, Central Tehran Branch, Islamic Azad University, Tehran, Iran.
Abstract
This paper presents a mixed-methods study that aims to analyze the discourse of the Islamic Revolution with emphasis on the values of resistance, sacrifice, and martyrdom in national media programs. The study used both qualitative and quantitative content analysis methods. The qualitative part employed thematic analysis with purposeful sampling and included 15 communication professors and media activists. The quantitative part analyzed content related to the culture of resistance, sacrifice, and martyrdom in national media channels one and two from September 31 to October 6, 1400. The results of the qualitative analysis revealed that the national media should continue to build culture and improve the level of awareness and religious beliefs of the people throughout the year. This can be achieved through various programs, interviews with experts, and the constructive interaction of the national media with academic and research institutions. The study also suggests the use of ideas from specialists and experts in religion and the introduction of martyrs as exemplars for the youth in national media programs. The quantitative analysis showed that in the field of anti-arrogance culture, the oppressed are the focus of the fight against global arrogance. Additionally, the study identified three components of self-sacrifice, trust, and sincerity in the jihadi spirit, two emotional and cognitive components in religious identity, and three cultural, political, and geographical components in national identity. The findings of this study are significant as they provide insights into the discourse of the Islamic Revolution and how it is represented in national media programs. The study highlights the importance of emphasizing values such as resistance, sacrifice, and martyrdom in national media programs and suggests ways in which the media can effectively convey these values to the public.
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